Turo this week announced a new program, in partnership with microlender Kiva.org, where participants can crowdfund up to $15K — which includes a dollar-for-dollar match of up to $7,500 from Turo— by starting a business sharing cars on its site.
The company plans to lend $1 million in total for its “seed initative” with the aim of helping historically disenfranchised entrepreneurs access wealth-building opportunities.
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