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Black entrepreneurs in the United States recently received support from what at first glance seems a somewhat surprising source: an Israeli, Israel-based company.

But for online freelancer platform Fiverr, the choice to launch a business accelerator fellowship for Black entrepreneurs was a natural one.

“Fiverr’s purpose is to provide anyone, no matter their race, religion, background or beliefs, the opportunity to build their business, brand or dreams. The US is our largest market and therefore it’s incumbent upon us to use our platform and resources to help our community there however we can,” explains Fiverr CMO Gali Arnon.

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