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General Motors has partnered with an organization called the Black Automotive Media Group (BAMG) to provide internship placements for 15 scholars from the Department of Mass Media Arts at Clark Atlanta University.

The internship placement effort, dubbed The Driving Force (TDF), will see founding members of the Black Automotive Media Group (BAMG) recruit 15 scholars to participate in a 10-week, virtual, field-credit internship that will incorporate “mentoring sessions, writing classes, video production and media courses.” GM and BAMG say the participants will “showcase their new work skills on various platforms at the end of the internship,” and will also ” liaise with GM communications executives, designers and product planners through a series of presentations and interviews,” to help prepare them for a future in automotive media.

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