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In an unprecedented move, NAACP partners with venture-backed technology company Hello Alice to support the NAACP’s proactive mission of improving the lives of African Americans and their communities through increased economic opportunities and building generational wealth.

Today, NAACP announced their newly acquired ownership stake in Hello Alice, the largest online platform helping small businesses launch, attract, and retain more diverse customer sets. The announcement is a first for the NAACP and will provide substantial resources towards advancing the organization’s goals for economic equality for Black communities.

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