Negotiation is a part of entrepreneurship, whether you’re working with a supplier, employee, wholesaler, investor, or any other person with whom you’re making a deal. Often, your product and proof of concept aren’t enough on their own to help you secure the deals you want to make — and in those cases, some strategy can help you make favorable compromises that can then help you achieve your entrepreneurial goals.
But know going in that you may be spoiling for a fight. Unconscious and structural bias can make it harder for Black women entrepreneurs, in particular, to negotiate. After all, research on salary negotiations shows that Black women receive lower pay than their White male peers, in spite of asking for the same amount or more. And although Black women are the fastest growing demographic of entrepreneurs, they receive less than 1 percent of all venture capital.
Recent Comments