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As it did in workplaces worldwide, the killing of George Floyd — just a few miles from its offices in Minneapolis — led to deep introspection about diversity and fairness at the Solve advertising agency.

The company was more than 80 percent white, and part of an industry in which Black and Hispanic employees are drastically underrepresented compared to their proportions of the population.

“It obviously pushed the entire industry to reflect, ‘Are we doing enough?’ ” said Andrew Pautz, a partner in the firm and its director of business development. “And the answer was really no.”

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