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The 30th ESSENCE Festival of Culture in New Orleans has become a vibrant hub for Black-owned businesses, showcasing diverse products from clothing and accessories to home goods and art. This year, the festival’s SOKO MRKT stage was alive with activity, drawing large crowds eager to support these entrepreneurs.

The festival provided a platform for Black-owned businesses to thrive and hosted panels discussing critical topics such as plus-sized fashion, inclusion, and authenticity. These discussions added an inspiring buzz, enriching the cultural tapestry of the event.

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