Afra Smith, founder and CEO of The Melanin Project, said when she was starting her company to build generational wealth for Black women, she had to continuously justify her competence and vision.
“I was having to answer a million questions about my identity and target market and that creates a system where you seem like you don’t belong. I don’t want to have to justify why I am working with Black women. I am a Black woman and my target market is Black women,” she told Madison365.
To delve into this challenge, and other challenges like this for women and BIPOC entrepreneurs Smith and five other panelists will lead a discussion during the virtual Social Good Summit on Friday, Aug. 13, noon-2 p.m.
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