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Ebony magazine has shown the glamour and grit of Black life since Nov. 1, 1945, when Black entrepreneur John Johnson published the first issue. He intended it to be a Black version of Henry Luce’s Life magazine.

Ebony‘s stories and glossy photos of Black politicians, athletes, protesters, artists, models and college students have fed the souls of Black people for generations.

But in recent years the magazine faced the same challenges as many other traditional print publications. Now, as it turns 76, the publication is rebooting and hoping for a revival with a new approach.

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